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Simeon Pashley
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Thought – Who will make the 1st carbon neutral game?

Hmmm.... this could be a tough one to work out. Imagine all of the power used; development hardware like PCs, food eaten, servers, travel for business and commuting, air-conditioning, manufacturing...

Book - Agile Game Development with SCRUM

I recently connected with long time promotion and pioneer of Agile game development, Clinton Keith. We got talking and he pointed me in the direction of his book, Agile Game Development with SCRUM...

Do you connect with your video game audience?

The relationship between games and their audience has changed over the years, thanks to the internet we're now able to reach out and touch them directly. This relationship is precious and much more...

15 seconds of fame

"In the future, everyone will be world-famous for 15 minutes." - Andy Warhol, 1968 Time has become compressed, 15 minutes is a long time now. Move fast or get left behind. The take away...

10,000 hours to success as a game developer

In 2008, Gladwell's book "Outliers: The Story of Success" repeatedly mentions the "10,000-Hour Rule", claiming that the key to success in any field is, to a large extent, a matter of practicing a s...

Weakest Link - Be A Better Game Developer

![](/assets/img/FEATURE_YenYen_GlassCeiling.jpg) Has your business hit a glass ceiling? Most businesses are formed by a core set of individuals who come together at the beginning to make th...

7 of my favourite Games Industry RSS Feeds

I spend a lot of my time keeping in touch with what's going off in the Games Industry and I thought it worthwhile sharing 7 of my favourite Games Industry RSS Feeds to keep you all up-to-date. I p...

Finishing Your Video Game Production is Hard

Every new project starts out exciting and fun. Then it gets harder and less fun, until it hits a low point-really hard, and not much fun at all. And then you find yourself asking if the goal is eve...

Recommended Read - Small is the New Big - Seth Godin

For me, even though this book is a few years old the title of Seth's book "[Small is the New Big](http://www.amazon.co.uk/dp/0141030534?tag=gamedevelcons-21&camp=2902&creative=19466&l...

Are you and your game unique?

In a world of seemingly infinite choice of games and staff, how do you stand out? How can you differentiate your offering so that everyone wants it? How can you make it easier for people to find yo...